Billie Eilish and Converse unveil a custom Chuck Taylor experience

Professional athletes no longer have a monopoly over the sneaker industry. Music artists have proven to be a powerful force, and few are more influential than Billie Eilish. The legendary musician has collaborated with Nike, Jordan Brand and now Converse.

For a limited time, fans can personalize the Chuck Taylor with lyrics and images from the album “Hit Me Hard and Soft,” for which Billie Eilish is known. An award-winning artist with her own distinct sense of style, Billie embodies self-expression. Now fans can join in the celebration of Billie's creativity with the new Converse x Billie Eilish By You experience.

It's an opportunity to customize iconic Converse styles with special insignia and lyrics from their new album Hit Me Hard and Soft, just in time for their world tour.

Billie's love for Converse is evident in some of her most memorable looks, seen in various versions of the Chuck. With this in mind, the By You experience focuses on some of Billie's favorite styles – the classic Chuck Taylor All Star and the Chuck Taylor All Star Lift.

Through the Converse x Billie Eilish By You platform, fans have a range of design choices to choose from. First, you select an upper from either white, black or heron, then choose between 12 variations of upper graphics, including a screen-printed star pattern, “Blosh” character embroidery or “BILLIE EILISH” embroidery – all available in red, green, black or white.

Lyrics from her latest album will also be available as black and white midsole print options, while a custom insole, license plate and translucent outsole will feature symbols from Billie's universe. Finally, fans can choose from a range of finer details, including five chuck patches, six different eyelet options, six thick or thin laces, three foxes and three pinstripe options.

All Converse By You orders are also shipped via the “One Box” method. Made from 100% recycled materials, One Box aims to reduce packaging waste by turning shipping and shoeboxing into one for customized Converse By You styles.

The Converse x Billie Eilish By You experience will be available exclusively on Converse.com for seven days starting October 17, 2024, 10 a.m. EST in the US and 10 a.m. CET in Western Europe.

Stay tuned to Sports Illustrated Kicks On SI for all your footwear news from the sports world and beyond.